Monday, 31 December 2012

The Icarus Deception

So I am a couple of chapters into Seth Godin's new book (as promised Amazon dropped it into my Kindle this morning) and I am already gripped with excitement. By his own admission he stepped out of his comfort zone to write this, but it is already hitting a chord. He is pointing out a simple truth that we all miss; the world has changed but we have not changed with it, and if we do then it is a liberating experience.

During my childhood I remember a cartoon where the technology of the world failed and a time of magic began. The world today is akin to that. The industrial revolution set boundaries on how like should be and what 'the dream' should be. Those boundaries no longer exist but we still act as though they do.

Now excuse me while I go back to reading.

Happy New Year!

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