Thursday, 12 April 2012

Interactive Billboard Grows Hair with Facebook Likes



A billboard in Cape Town grows a beard based in the number of 'likes' on Facebook. This is a creative form of advertising that is causing a stir on the web and in the city. More important than the growth is the about of conversation being generated about it...and the company that put it up. The difference stands out...and gets them noticed.
http://www.facebook.com/BronxMensShoes
http://www.iol.co.za/scitech/technology/internet/if-you-like-it-it-will-grow-1.1272549

Tuesday, 10 April 2012

Keep Your Business Story Simple

Can you describe your business in a Twitter post? How about in 10 words or less? Be creative, play with the words and come up with a statement that encapsulates the experience you offer in one, simple sentence.

Tuesday, 3 April 2012

The Great Book Rip Off

So someone offered me 'The Presentation Secrets of Steve Jobs' for USD75 in a local, Zimbabwean bookstore. I just brought it on Kindle from Amazon for a fifth of that! Seriously, seriously overpriced in the bookstore. Guess where I won't be shopping again...

....can't wait to read it though.

Friday, 30 March 2012

The quick way

There are always two ways to do things...the quick or the correct. Occasionally they overlap but not often. Quick can be synonymous with lazy or not thinking through and occasionally darn right dangerous.

Friday, 23 March 2012

Is the writing on the wall for newspapers

Check out this article on the state of newspapers in Zimbabwe...another example of changes in the traditional way of doing things costing companies who won't shift.

http://www.techzim.co.zw/2012/03/the-internet-and-the-declining-newspaper-readership-in-zimbabwe/

Wednesday, 21 March 2012

GAME Retail Stores signal change in the way we do business.

So GAME, the game retail store has suspended trading. Facing a shift in the way people buy games-either as digital downloads or through online retailer-has forced them to face possible closure.

http://www.bbc.co.uk/news/technology-17341994